Songdivision Rocks Virtual Event For Massive Audience

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Salesforce and George P. Johnson called on SongDivision to unite a massive virtual audience at the legendary Dreamforce conference using music! Throughout the live event, Salesforce crossed to SongDivision’s renowned MC & rock star, Benji Harris, who used live Twitter polls to capture attendees’ stylistic, chordal and thematic preferences before composing two completely original Custom Songs in real time! The band then blew the doors off the global event with live broadcast performances of the newly created tunes.

SongDivision’s world-class musicians for this session included: Benji Harris (Guitars/Vocals) — Cassadee Pope, Brooks & Dunn; Parker Gins (Drums) — Runaway June, Jordan Davis; Nigel Knop (Bass) — Billy Currington, Cassadee Pope; Leigh Houison (Keys) — Martina McBride, Love and Theft.

Thank you to Salesforce for bringing your energy and rock & roll spirit, to George P. Johnson for thinking big as always, and to the thousands of Dreamforce virtual attendees who truly made this an event to remember!

Check out the video recap of the session above, and download the full-length tracks below…

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Who are you? You lead or advise on company culture, employee engagement, and retention. Your organization already invests in building a positive workplace, and now you’re seeking fresh ways to energize and unite your teams. Your leadership knows that without innovation, your competitive edge is at risk. So, you’re determined to create the conditions that spark creativity, drive innovation, build psychological safety, and foster belonging.

Who are we? SongDivision, the culture experts. We use the proven power of making music together to bond teams and amplify your culture. For thousands of years humans have used music to tell stories, entertain, and educate. Why? Because it works.