Infosys + SongDivision
Infosys were looking to add musical elements to enhance, engage and entertain during their two-day virtual Confluence event, when they contacted Christo Alexander, Senior Executive Director, Asia.
The event was an all-digital thought leadership conference which saw 2,000 of the best minds tuning in to discuss and debate how enterprises can continue to navigate the road ahead with resilience.
SongDivision brought high energy and set the tone during the conference opener and closing sessions with music. This was done by creating custom walk-in songs, or what we call IntroHits, for keynote speakers including Professor Yuval Noah Harari, author of Homo Deus and Sapiens; Ursula Burns, Former CEO of Xerox; and tennis players Venus Williams and Andy Murray!
At the close of Infosys Confluence, SongDivision delivered a rich Summary Song, summarizing the key points and messages from the entire two-day conference.
This was the first time Infosys engaged SongDivision, and feedback was overwhelmingly positive from all who attended. Here’s what Scott Bloom, Professional Emcee for the Infosys Confluence, had to say about working with us.
“I highly recommend working with Christo and SongDivision. I recently hosted a virtual event where their band played live music to open each day.
Christo made a great creative partner to work with on this project. He is professional, personable, funny, charismatic and has a great voice. We worked together to interact with the audience to help keep them involved throughout the program.
At one point, Christo got suggestions from the audience of musical styles to help him write an original, customized Summary Song to highlight all the speakers and ideas expressed during the two-day event. They performed the Infosys Confluence 2020 theme song to rave reviews at the conclusion of the event.
The live band element is such an energizing and engaging way to raise the bar for your next event. I’m planning on pitching SongDivision to all my clients; they had a big impact on the audience’s virtual experience.”