Hootsuite is a social media management platform that believes in the power of human connection. From neighbors to brands to visionaries, they connect and inspire people within the communities in which they live. However, their primary purpose is to help organizations build enduring customer relationships at scale. During the 2020 holiday season, Hootsuite turned to SongDivision to help them create a Remote Team Anthem to sum up the craziness of 2020, unite their team, and look to the future using music. The renowned rock stars at SongDivision: Sam McNeill (Award-Winning MC/Facilitator for Fortune 500s), Ben Scott (Ed Sheeran, Tom Walker) and Michael Blackwell (Louis Tomlinson, Walking On Cars) worked with the Hootsuite team to create an original pop-rock song that they can be proud of. The creative session included lots of laughs and nothing but positivity from everyone at Hootsuite. Thank you Hootsuite crew for allowing us to end your 2020 on a high note. Let’s make some more great music together in 2021! ★★★★★ “This is the best virtual experience of 2020. It is not only super-inclusive but also entertaining. I have not seen my team so engaged this year.” – Hootsuite